Guide for lawn care & landscaping owners
Practical, low-cost ways small lawn care and landscaping companies fill their routes, from the owner of a page that has brought in 36 calls and taps with zero ad spend.
First month free · No credit card · Cancel anytime · $19.99/mo after
36
taps to call or email from Conway's Landscaping's Enoma page
6
quote requests sent straight to the owner through the page's form
$0
spent on ads. The page gets found in Google search on its own
One real page for a small lawn care company in Agawam, MA. Read how it works →
Homeowners search "lawn care near me," "lawn mowing service" or "fall cleanup" plus their town. Two things decide whether they find you: your Google Business Profile (the map results) and a website that clearly says what you do and where. If you only have a Facebook page, you're mostly missing these searches.
Ask for a Google review after the first cut of the season, after a big cleanup, or when a customer compliments the work. Send a text with the direct link. A steady trickle of fresh reviews does more than a burst once a year.
The most profitable lawn care routes are tight. When you land a customer, knock on or leave a door hanger at the neighbors' houses: "We already service your street on Tuesdays." Offering a small discount for neighbors is a common way to fill a block.
Your existing customers are your cheapest new revenue. Offer spring cleanups, aeration and overseeding, mulch, fall cleanups and snow removal before they think to look elsewhere. Put each of these services on your website so new customers searching for them find you too.
Most landscaping work starts with "how much for my yard?" The company that replies first often gets the job. A quote form that sends leads straight to your phone helps you answer the same day.
Realtors, property managers, pool companies and fence installers all meet homeowners who need yard work. A simple referral arrangement can send steady work your way.
If you only do one thing this month, get found on Google: finish your Business Profile and put up a simple website that lists your services and towns. Here's what an Enoma page for landscapers includes →
Common questions
Finish your Google Business Profile, ask current customers for reviews, put up a simple website listing your services and towns, and canvass the neighbors of every customer you already have. Those steps cost little and can bring calls within weeks.
Yes, especially on streets where you already have customers, because you can offer the convenience of being there every week anyway. Pair them with a website so people who keep the flyer can look you up.
Facebook is good for showing your work to people who already know you, but it rarely shows up when a stranger searches Google for lawn care in their town. A website plus a Google Business Profile covers those searches.
Your first month is free, with no credit card. After that it's $19.99 a month to keep the page live, and that includes personal support. No contract; cancel anytime.
Build your page yourself in about 5 minutes, or we'll set it up for you from a short call. Your services, your towns, your number, and a form that sends leads straight to you.
First month free · $19.99/mo after · Cancel anytime